Another day, another Rihanna post, I know. But I couldn’t help feeling a little agitated over the bruhaha surrounding Rihanna’s appearance on the Good Morning America show. I have to look at it with a little cynicism considering that she has an album coming out.
I know that that many victims of abuse take months or even years to come out, and that is understandable. Many critics questioned why Rihanna didn’t come out immediately and act as a public advocate for domestic violence. I was willing to allow that she, like any other survivor, needed her time to heal, and that her choice to come forward would be her choice alone.
But then the photo promos came. And the new single came, with a timely link to the release of her new video for “Wait Your Turn”, which coincided with the the sensational GMA interview with Diane Sawyer. I even watched some of the clips, and I could tell that she was obviously hurt. But I have to question why this moment–the moment when her new album is about to drop–is the moment that she needs to make a statement. Call me a cold-hearted cynic, but using domestic violence as a publicity stunt puts Rihanna in an awkward light. And the industry’s need to maintain their bottom line has hit an all-time low.